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"In today's world of breakneck change, many business transformations fail. It's not because they weren't necessary or good ideas, but because they do not happen fast enough." Charlie Thackston, president and cofounder of SOAR Performance Group, is here with a roadmap to help you bring quick transformation to your business. Do you feel like you are constantly scrambling to keep up with the accelerating rate of changes in your market? Through personal anecdotes from experiences in business and life, Charlie makes organizational transformation accessible. With summary questions at the end of each chapter to help you think through each step in the transformation process, Charlie makes organizational transformation real. This book will leave you equipped to identify areas in need of change, strategize plans of action, and implement transformation in your own company. Succeeding in today's reality of accelerating change requires change velocity. Executives chartered with leading change to accelerate growth will learn how they can create change velocity to successfully lead sales transformations in their organizations.
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