Contact
Hoe winkelen bij ons werkt
Bezorging
Winkelgids
Grounded Theory
A Practical Guide for Management, Business and Market Researchers
Engels
290 b
Retourneren binnen 30 dagen
Klanten kochten ook
/
Gebonden (paperback)
23.08
€
Written with a clarity of style and a practical slant throughout, this book represents a primer for organizational, business and marketing students studying for research degrees who would like to adopt the grounded theory methodology approach for their dissertation or thesis. In a similar vein, it also should be a hugely important resource for researchers. It aims to both properly contextualise grounded theory by looking at its background, characteristics and the different sides of the argument of its potential for the researcher, but also to outline how the approach may be applied within a research context."Grounded Theory" is different from other texts on four levels. It offers an overview of qualitative methods in general and locates grounded theory in this context. It compares and contrasts the various grounded theory approaches in an accessible manner. It offers an in-depth case study for students and researchers to follow/use. It provides a critique of the methodology itself. This title is an essential reading for advanced students and academics in the fields of organizational and business studies, marketing and management.
Informatie over het boek
Engels
Geef dit boek vandaag nog cadeau
Dat gaat heel eenvoudig
1 Voeg het boek toe aan je winkelwagentje en selecteer Als cadeau bezorgen 2 Je krijgt van ons per omgaand een voucher 3 Het boek wordt bezorgd op het adres van de ontvangerDit vind je misschien ook interessant
/
Gebonden (paperback)
23.79
€
/
Gebonden (paperback)
25.10
€
/
Gebonden (paperback)
37.86
€
/
Gebonden (paperback)
26.62
€
/
Gebonden (harde band)
235.22
€
/
Gebonden (paperback)
97.71
€
Hoi! Ik ben Libroamiko, je boekadviseur.
Hoe kan ik je helpen?