THE MONEY MIND

Doing well with money isn't primarily a knowledge problem. It's a
behavior problem, and behavior is shaped by psychology most people
have never been taught to see.

THE MONEY MIND draws on more than five decades of real, peer-reviewed
research in psychology and behavioral economics, from Kahneman and
Tversky's Nobel Prize winning work on loss aversion to the latest
research on money and happiness, to explain why financial decisions so
often depart from pure logic, and what the evidence says actually
works instead.

Across twelve research-grounded chapters, you'll learn:

Why losses hurt roughly twice as much as equivalent gains feel good,
and how that single asymmetry shapes investing, saving, and spending
How social comparison, not absolute income, drives most financial
dissatisfaction
Why the money habits you inherited from childhood are still running
your adult financial life
What decades of research on the marshmallow test actually found, and
why the popular version of the story is more complicated than it
seems
Why confident investors consistently underperform, and what actually
predicts good judgment
Why a dollar isn't a dollar, and how mental accounting quietly
sabotages good budgeting
What arbitrary numbers are secretly anchoring your sense of a fair
price or salary
Whether money actually buys happiness, according to the real,
recently resolved research
Why perceived risk and actual risk almost never match
What the research on habit formation says about building financial
behavior that survives real life

This isn't a book of motivational platitudes or oversimplified rules.
Every chapter is grounded in named, citable research, and every claim
is presented honestly, including where the science is genuinely
unsettled or has been revised by later studies.

If you've ever wondered why you know what you should do with money
and still don't do it, this book explains why, and what actually
helps.